Advertising and Marketing

These things I’m not great at.
And to tell you the truth, not completely comfortable when it comes to advertising/marketing for church.

I just don’t know how to do it.
What I do do, I don’t think it’s enough. I just email/call/text a couple of people that I know personally. And maybe email other pastors.

And usually, I’m okay with doing just that.

But what are some ways to get word out into your community about new things that your church is doing?

3 thoughts on “Advertising and Marketing

  1. It never ceases to amaze me how much an individual or orgaisation can learn by just reading blogs, every single day thousands of pieces of great information are published, normally just a view point from a lone person, this great information if gathered together is more than enough to chance most businesses beyond belief, lets hope this great source of knowledge sharing continues and grows.

    I often spend far too much time reading and replying and have seen many great phrases, this is one of my favourites;
    The key to a successful campaign is to ensure that we understand what response the client is expecting from the distribution. It is from this perspective that we can attain the aims of the client and retain a strong working relationship now and in to the future…
    If you read and think about this statement it truly makes you think, and motivates you into thinking how you can chance your attitudes.

    Once again, thank you for your blog !

  2. When times are tough, which we all probably agree they are right now, you have to make extra efforts to strive forward, and survive. It is a very well know fact that any organisation that advertises will do far better than ones that dont, whether we are talking about a high school football team or a down town diner.
    Having had many businesses over the years I have realised that you must advertise and I have used many forms, some work and some dont, but I have to say, there’s no doubt about it – leaflets work. They are a superb cost effective method of advertising, far far better than many other forms of promotion. There are more TV, radio, newspapers, magazines than ever before not to mention the internet and outdoor advertising but fortunately there is still only one letterbox. After a campaign you are always expecting instant results, which is proably quite unwise, as marketing does not work that way, but we have found that when we deliver a leaflet, it’s there immediately to be seen on the door mat, selling your service or product, so it must have an added advantage as people can hold the media in their hand and think about the offers on it.

    It would seem that because the medium works so well, advertisers are turning to door drops more and more. At dor drop inc we are proud to work with local shops, businesses and local government. Using our tried and tested system of carefully managed staff we minimise the clutter and maximise the impact of your leaflet or brochure.

    Many people do not understand how important it is to inform the man on the street that they are there, if they do not know about you how can they visit you. As with every thing in life knowledge is the key, without it you will shrink, and the big boys will overtake you.

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